Confronted with the transformation pressures facing traditional retail, we assisted a century-old heritage brand in breaking through offline growth constraints. By deeply excavating the resonance between the brand's historical assets and modern consumer psychology, we constructed a comprehensive omnichannel visual identity system. From immersive offline experience spaces to seamlessly integrated mobile interfaces, we translated an ancient brand story into a digital narrative suited for the contemporary context. This strategy not only revitalized young consumers' perception of the brand but also successfully converted offline foot traffic into sustainable online community vitality, achieving a modern iteration of the brand's DNA.